To design a user-friendly quiz that helps entrepreneurs identify resources and programs tailored to their needs.
ROLE
UX/UI Designer, UX Researcher
DELIVERABLES
User research insights, wireframes, high-fidelity prototypes, and final UI design.
How it startS?
Many entrepreneurs don’t fully understand what Platform Calgary offers or which resources best fit their needs. They often ask our advisors similar questions, seeking guidance on the right programs or next steps. I approached my team with an idea: why not take some of the key questions our advisors ask during chats and turn them into an interactive online tool? This would allow entrepreneurs to get immediate, tailored recommendations by simply answering a series of Yes/No questions—helping them find the right resources faster or connect directly with an advisor when needed.
The Problem Challenge
Entrepreneurs in Calgary needed a simple way to find relevant resources, but they struggled to navigate Platform Calgary's extensive offerings.
Objective
Simplify the discovery process and make it intuitive and visually engaging.